A lot of humor comes from saying something unexpected. You may get better traction if you make your stories inclusive (for example, use the title “How to Win Any Argument with Your Partner”) and either write advice sprinkled with jokes, or a story about funny things that happened to you.

The best relationship joke I know: “I took my wife to Paris last year. I liked the trip so much, I’m going back next year to pick her up!”

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